How to Become an Advanced Salesperson?
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The ability to sell is not inherited. This is one of the most common myths. While to some extent we can thank our parents for having a so-called commercial streak, anyone can learn it on their own. Especially with the internet. Selling today is much easier and more profitable – online. How to do it effectively and what should you pay attention to?
Convenience Comes First
If you believe that having a beautiful picture can captivate a visitor's attention for an extended period and "hypnotize" them until they press the "Buy" button, then maybe sales are not your forte. No matter how attractive, creative, and glamorous a website is, the interest of a potential buyer diminishes to nearly zero if it takes them more than thirty seconds to place an order.
Abandoned Cart Reminder
Using email reminders to recapture abandoned carts is crucial. Ignore this option if you want to earn half as much.
Analytics – For Everyone?
If you struggled with math in school, it doesn't mean you should continue to avoid it. Especially now, with numerous resources available to help you understand your target audience, their interests, and how users navigate to your site.
Quality over Quantity
When it comes to design changes, moderation is key. While redesigning can stimulate consumer interest, overhauling the main page or order form too frequently can lead to customer fatigue as they constantly adapt to new changes. Balancing design updates with stability is crucial.
However, don't neglect the design. It's best to hire a specialist who can create an engaging website design and ensure its compatibility with various devices.
Pay special attention to photographs. The number of users directly correlates with the quality of images: the higher the resolution, the more customers can appreciate the product's advantages.
Every Customer is Valuable
This is especially true for loyal customers. They should be rewarded, praised, given special offers. In short, let them know they are remembered, efforts are made for them, and the best is available to them. Adding enticing descriptions to each product can even tempt the most skeptical customer to try something new.
Delivery and Order Conditions – A Compelling Argument
Statistics show that 47% of users are enticed by offers not because they find them extraordinary but because the store guarantees swift delivery to any region, hand to hand. If the delivery is free, the customer will exclusively shop from you. Highlight these points repeatedly, preferably on every page, but do so subtly.
One Payment Method is Good, Two are Better
It goes without saying that customer preference is paramount.
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