Change the Tires on Your Car – Time to Get a Move On

Business Trends & Emerging Opportunities Clothing & Footwear Business Ideas 10.09.2016  0 110 0
Change the Tires on Your Car – Time to Get a Move On

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Repurposing Tires into Stylish Footwear: An African Innovation

The concept of using waste to create new items is a timeless trend that never loses relevance. Discarded automobile tires are frequently repurposed to make decorative flowerbeds or ornaments. Even today, many preschools create various safe play structures for children using old car rubber. However, residents of the African continent have taken this idea to the next level.

They have achieved a surprisingly beneficial outcome. With minimal effort, an old tire transforms into a pair of fashionable summer footwear. The process is so simple that it requires no special skills or tools. Moreover, this footwear has become a substantial source of income for several African tribes.

Artisanal Techniques

The main challenge in Africa is finding the tires themselves. Due to their scarcity on the road, a significant number of thefts of car rubber have been observed. This is because one tire can yield several full pairs of adult-sized shoes. The manufacturing process involves a few key steps:

  • Cutting the tire into insoles of the required dimensions;
  • Crafting fastenings and foot straps;
  • Finalizing the shoe and stitching all elements together;

As some tribes started selling this footwear to tourists, large companies became intrigued by this new business opportunity. Consequently, the market saw the emergence of higher quality and diverse summer shoe models, incorporating leather, synthetic leather, and basic embellishments.


Consequently, the prices have increased, now averaging around $20-30 per pair.

Learning from the Locals

In reality, such a simple and unpretentious material like automobile tires allows for the creation of comfortable footwear. In hot climates, deserts, and constant use, this footwear can last for decades without any issues. It's worth contemplating how many obvious opportunities we overlook that could simplify our lives.

Discuss this with friends on social media. Perhaps you will find your way to becoming a millionaire?

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10.09.2016  0 110 0
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