Hello Kitty

Brand Stories & Strategies Children’s Products & Services 21.01.2017   0 194
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From a Simple Drawing to a Global Brand - The Story of Hello Kitty

The adorable white kitten has become one of the most recognizable brand icons worldwide. Almost everyone has heard of "Hello Kitty" and can easily picture the brand's main symbol. The company's great success can be attributed to its attention to detail, savvy marketing strategies, and dedication to creating products with love for its customers. Let's delve deeper into this phenomenon.
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