Ван Чжицдзюня
Sneaker Smog Masks
An unusual and profitable business was born from chance. Van Zhitzhun, a Chinese designer, had the innovative idea of transforming sneakers into anti-smog masks. His goal was not to create a new income stream or business venture, but rather to protest against the poor environmental conditions in his country. This creative venture not only sheds light on the environmental issues but also showcases the power of turning a simple concept into a practical solution with a strong message.