How a 23-Year-Old Makes $10,000/Month Renting Used Appliances

From Zero to $10,000 a Month

At just twenty-three years old, Kyler Liston has built a highly profitable business with virtually zero upfront risk. He generates over ten thousand dollars a month in recurring revenue by renting out used washers and dryers. His secret? A counterintuitive business model he calls the "PRB" method: Post, Rent, Buy. Instead of purchasing inventory and hoping for customers, Kyler secures the customer first.

The PRB Method: Validating Demand First

Kyler’s journey began with a simple experiment. He posted a realistic-looking photo of a washer and dryer set on Facebook Marketplace, offering it for rent at fifty dollars a month. He didn't actually own the machines yet. Within hours, he received dozens of messages. Once he confirmed a committed renter, he went to a local used appliance store and bought his first set. By validating the demand before spending a dime, he eliminated the risk of sitting on dead inventory. He quickly realized that Utah's transient population, combined with high housing costs, created a massive demand for affordable appliance rentals.

Sourcing Machines for Pennies

While his first set cost him nearly a thousand dollars, Kyler soon learned how to source machines for a fraction of that price—and often for free. He scours online classifieds for people giving away broken appliances. Most of the time, the fix is incredibly simple. Kyler specifically targets older Whirlpool direct-drive models manufactured before 2013. These machines are legendary for their durability, lack of complex electronics, and cheap replacement parts. A thirty-dollar part from Amazon and a quick YouTube tutorial are usually all it takes to revive a machine that will generate sixty dollars a month indefinitely.

Streamlining Payments and Scaling Up

To manage his growing fleet of over one hundred and twenty machines, Kyler relies on automation. He uses Stripe to set up recurring monthly credit card subscriptions, ensuring he gets paid on the exact same day every month without having to chase down clients. His churn rate is astonishingly low—around one and a half percent—because once a heavy appliance is installed, people rarely want to move it.

Uncovering Hidden Opportunities

As he scaled, Kyler discovered another lucrative revenue stream. He noticed that many independent, mom-and-pop appliance stores lacked delivery drivers. He walked in, introduced himself as a property manager with a trailer, and offered to handle their deliveries. Now, he gets paid to deliver their machines, and occasionally, they give him their old trade-in units for free. To accelerate his growth even further, Kyler targets apartment complexes that don't provide in-unit laundry. He spends a few hours hanging door flyers, which reliably converts into a steady stream of new renters. For anyone willing to put in the manual labor of moving heavy metal, Kyler’s model proves that cash flow is hiding in plain sight.

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